Dunkin’ Donuts is considered the largest coffee and baked goods business in the world. They have been providing donuts and other pastries to consumers since the 1950’s. The company Dunkin’ Donuts was founded by Bill Rosenberg. The first location was in Massachusetts. Dunkin’ Donuts sells 52 varieties of donuts, more than a dozen coffee beverages, bagels, and breakfast sandwiches.
Dunkin’ Donuts has over 8,000 store locations worldwide. Many of the Dunkin’ Donuts locations are in airports, standalone restaurants, and a few are near malls. Their shops are located in 31 countries. This company has been highly innovative in the donuts they offer as well as what else they offer. To survive it was necessary to offer healthier choices besides donuts. Other donut places have not succeeded in this.